When our company's designers are designing logos for the packaging boxes of new products, we often encounter such a problem. The boss asks if they can make them, and the designers will say "I have inspiration, but I can't design anything" Such an answer often makes people laugh bitterly. So how to solve this puzzle that has inspiration but can't design or how to break through the energy? The following is the design experience we have summarized over the years to share with you.
When you are thinking of a new logo, try to think from the following key logo design skills and methods, classification and perspective.
The golden section method
Also known as the Golden Ratio or the Golden Spiral, the Golden Ratio is considered a pleasing ratio. This split ratio creates an aesthetically pleasing logo that helps coordinate design elements, creates a sense of harmony, and maintains balance and coherence.
The full name combination method
The full name combination method is one of the common design methods, that is, the brand name is directly used to design the enterprise L060, especially in recent years, such LOGO0 has become more and more popular, and the advantage is low repetition.
Symbolic expression
Symbolism is to use things, graphics, elements or colors that are related to the content we want to express for creativity, and to express abstract connotations in a metaphorical way.
Abstract Expression
This type of logo is usually used for corporate brands that do not have obvious characteristic elements or symbolic things, or when the company requires L0G0 to express the corporate temperament, this method is usually used.
Cultural integration method
The logo designed by this mailer box design method has obvious regional characteristics and cultural characteristics, such as the trademark design of some special products, the logo will generally have the folk culture and local characteristics of the region, the scenery, characters and representative things will evolve. It has a strong recognition effect and has an excellent effect on improving the brand tone.
The logo designed by this design method uses similar and complementary colors for color matching, and the designed logo often has the characteristics of good vision and strong expressiveness.
Of course, there are still many ways to design logos, but here are just some of the more common ones for your reference. On the basis of inspiration, you can make breakthroughs and design logos that match your products.
A brand energy is the means by which you need your image to cause individuals to feel. Now and again you may hear it called a brand character Revenue Cycle Management. It ought to be reliable across your logo and content.